Barry Waldo

Barry Brandon started telling stories to his pets at a young age in rural Arkansas. He found a few people to listen to them when he got hired at Chuck E. Cheese to host birthday parties and play video games. After a few years counting beans, he wrote a short story and convinced some smart people to let him attend The University of Chicago Booth School of Business, where he tested his public-school upbringing against his ivy league peers. It was there he discovered everyone wears their underwear the exact same way and earned an MBA.

Sunshine and surfboards sounded great, so Barry headed west, where he met Mickey Mouse. At The Walt Disney Company, he traveled the world marketing all things Winnie the Pooh

Toy land came a’ calling, and when he answered, it was Barbie inviting him to help produce her entertainment career. Mattel asked if he could create something… anything… from a sketch of three monsters. He crafted a freaky-just-got-fabulous world and Monster High was born. He met will.i.am of the Black Eyed Peas while looking for a theme song for Monster High; soon he was working with the Beats master himself as his Chief Marketing Officer.

Addicted to creating stories with quirky characters, Barry and his partners created Star Darlings. The Walt Disney Company liked it so much they acquired it in 2015.

His spouse then screwed everything up by designing a television series called Outlander. Off they went to live in Scotland where he joined forces with talented filmmakers obsessed with zombies and his YA novel Anna and the Apocalypse was unborn.   

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Highlights

Monster High – 2010

Star Darlings – 2015

Anna and the Apocalypse – 2018